Creator partnership brief

Welcome to Nutshel

Nutshel is a food tracking app on iOS that helps people understand what they are eating by simply taking a photo of their meal and getting instant calorie and macro estimates.

Nutshel homepage

Product snapshot

Nutshel app in-a-nutshell

Nutshel Homepage
Nutshel Scan Food
Nutshel Scan Food Results
Nutshel Insights
Nutshel Water Tracker
Nutshel Portion Guide

Other key features

More than just photo tracking

Nutshel fits naturally into wellness, food, lifestyle, gym, grocery, meal prep, and day-in-the-life content.

Core Traditional Tracking

Users can manually log meals from a comprehensive food database with global cuisines, niche ethnic foods, and everyday staples.

Barcode Scanner

Scan packaged foods and instantly find nutrition information that lines up with the nutrition label.

Build-Your-Own Tracking

Foods like protein shakes and hotpot are easier to track with pre-set ingredient lists, similar to ordering at a Chipotle.

Portion Guides

Visual guidelines help users understand how much they ate by comparing portions to familiar everyday objects.

Daily Notes

Bite-sized, personalized daily insights guide users based on where they are in their health journey.

Water Tracking

Users can track daily water intake and stay on top of hydration goals alongside their food logs.

Weight Tracking

Users can set a target weight and track progress over time, connecting eating habits to real results.

Successful content examples

Easy places to plug Nutshel in

Meal reveal

What I ate today

Film the meal, scan it, then reveal the calorie and macro estimate as the payoff.

Fitness routine

Post-workout meal

Use Nutshel while building a high-protein plate or checking whether the meal fits the goal.

Grocery find

Barcode scan

Scan a packaged food in-store or at home and show the nutrition label match.

Why work with us

No sales pitch needed

Nutshel can seamlessly integrate into existing content and speak for itself, so you can keep crafting the content your audience already loves.

Three easy steps

Scan, analyze, share

1

Scan

Take a picture of your food.

2

Analyze

Let the AI scanner estimate calories and macros from the image.

3

Results

Share your food insights naturally inside the content.